Mr. Lakshwin Muruga is the Chief Operating Officer at Women Of Will (WOW), an NGO focused on empowering women through Entrepreneurship. WOW provides B40 women in Malaysia with business capital, training on entrepreneurship and coaching to support them in developing sustainable and profitable businesses. WOW then works to develop some of these women entrepreneurs into women community leaders who play an active role in supporting the sustainability of their community.
Together with these women community leaders, WOW has developed a Community Kitchen, Community Sewing Centre, and Community Business Centre in PPR communities with the aim of financially supporting women entrepreneurs in these communities. To date, WOW has impacted more than 2,400 women from 26 communities in Malaysia while developing 59 women community leaders in these communities.